“ By setting clear objectives and putting clear Google Analytics and reporting together, a good strategist can set up your Social Media campaign for success. Social should be a part of every business objective, and I can show you how to achieve a solid ROI on your marketing efforts by including social media.
— The ROI of Social Media – It’s Easy, Right? (return on investment) The three key business motivations for using social media are: Financial; Customer Support; Brand Building
